Home › Guides › What SEO for AI is
Guide · Updated October 5, 2026
What is SEO for AI (AEO)?
More and more people ask ChatGPT or Gemini instead of searching on Google. SEO for AI means preparing your site to show up in those answers.
Short answer: it's making sure AI assistants can get into your site, understand what you do and where, and have reasons to mention you.
The three things you need
1. They can get in
Assistants use bots to read websites. If the site or the service protecting it blocks them, you don't exist as far as they're concerned.
2. They understand
Clear text, direct answers to specific questions, and business details (industry, city, prices, contact) written in a way machines can read without guessing.
3. Others mention you
Assistants trust a business more when it shows up in several places: a Google Business Profile, reviews, social media, directories and other sites that mention it.
What we do on every site
- We keep access open for search and AI bots.
- We mark up business details, prices and frequently asked questions with structured data.
- We add a summary of the site made for AI assistants (an
llms.txtfile). - We write pages that answer one specific question, like this one.
- We give you the list of what's worth doing outside the site: Google Business Profile, reviews and profiles.
How it's measured
You can see how often each assistant's bots visit the site and how many people arrive from ChatGPT or Perplexity. Changes aren't immediate: they usually take weeks.
FAQ
What is SEO for AI?
It means preparing a site so AI assistants like ChatGPT, Gemini, Claude or Perplexity can read it, understand it and mention it when someone asks about that kind of business. It's also called AEO or GEO.
How is it different from regular SEO?
Traditional SEO aims to show up in Google's list of results. SEO for AI aims for the assistant to use your site when it builds its answer. They work together: almost everything that helps one helps the other.
Can you guarantee ChatGPT will recommend my business?
No, nobody can guarantee that: each assistant decides what to show. What we can do is put the site in the best shape to be read and understood, and measure whether they visit it.
Is it included in Páginas Clover's plans?
Every site we build is delivered with content written with AI in mind. Ongoing optimization for AI search is included from the Growth plan up (US$30 per month).
Message us on WhatsAppSee plans & pricing
How we write these guides
They are written by Emiliano Almada, founder of Páginas Clover, using the prices published on this site and what we have learned building and maintaining business websites. No market figures and no promises: only what we can deliver. They are reviewed whenever the plans change. Last review: 5 October 2026.