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Guide · Updated October 5, 2026
Improve my website or rebuild it?
You don't always have to start from scratch. These signs help you decide.
Short answer: if the foundation works well and the problem is the content or the design, improving it is enough. If it can't be updated, doesn't look good on a phone or nobody knows how to log in and change something, it's better to rebuild it.
Improving is enough if…
- The site looks good on a phone but the text or photos are out of date.
- It loads slowly because of heavy images.
- It doesn't show up in search engines because it's missing titles, descriptions or business details.
- The design is fine but it's hard to find how to contact you.
It's better to rebuild if…
- It doesn't adapt to phones.
- Nobody has access to change a price or your hours.
- It shows “not secure” warnings.
- The business has changed so much that the site no longer represents it.
How we approach it
We start with a free review of your current site. If it can be improved without starting from scratch, we'll tell you. A new site costs US$200 for development plus a monthly plan from US$20, or a one-time US$400 without maintenance.
FAQ
Can you improve a site I already have instead of building a new one?
Yes. We can improve the design, navigation, copy, speed and SEO of an existing site — no need to build a whole new one.
How do I know which is right for me?
Ask us for the free review: we look at design, navigation, speed, SEO and visibility for search engines and AI, and tell you what could be improved.
How much does a new site cost?
US$200 for development plus a monthly plan from US$20, or a one-time US$400 without maintenance.
Message us on WhatsAppSee plans & pricing
How we write these guides
They are written by Emiliano Almada, founder of Páginas Clover, using the prices published on this site and what we have learned building and maintaining business websites. No market figures and no promises: only what we can deliver. They are reviewed whenever the plans change. Last review: 5 October 2026.